The Future is Being Written Today
The tech industry is at a pivotal inflection point. Just as mobile reshaped computing in the 2000s, AI is redrawing the creative canvas. Right now, small teams are shaping what AI will mean for the next decade. At AIR, we are helping those founders lead the way.
Backed by Collaborative Fund and in partnership with Fictive Kin, AIR is a 10-week program in New York City. We back design-led founders building consumer AI products that feel new, human, and deeply personal. More than capital, we offer a creative space where intent matters more than scale, and taste is a competitive edge. If that appeals to you, apply for our next cohort.
Program Snapshot
- 10 weeks in New York City
- $500K investment for 10% equity
- Workshops, feedback sessions, and 1:1s with experts
- Creative workspace in Carroll Gardens
- Tailored support, from investor speed runs to GTM strategies
Have more questions? Jump to FAQ.
Advisors
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Scott Belsky
Partner, A24; Founder, Author, Investor
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Alejandro Matamala Ortiz
Co-founder/CDO, RunwayML
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Paula Scher
Partner, Pentagram
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Ian Taylor
Co-founder, Segment
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Reggie James
Founded Eternal (acq)
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Jessica Hische
Studioworks Co-Founder, Designer, Best-selling Author
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Russ Maschmeyer
Design Director, GenAI, Meta
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Pim De Witte
Co-founder/CEO, Highlight
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Kristy Tillman
Design Leader, Writer, Investor
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Carl Rivera
Chief Design Officer, Shopify
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Rob Giampietro
Head of Creative, Notion
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Josh Brewer
VP of Design, Jasper AI
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Kevin Twohy
Founder & Principal, Twohy Design Works
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Daren Gill
Senior Director, Product, Spotify
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Lee Linden
Founder, Quiet Capital, Entrepreneur. Early Stage Investor
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Dwipal Desai
Product Lead, AI Innovation, Google
Our Beliefs
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Design will be the differentiator
Execution is no longer scarce. Creativity is. While others obsess over model parameters and benchmarks, the winners will be crafting narratives and experiences that resonate at a human level. Teams with exceptional design sensibility, brand clarity, and storytelling ability will create the enduring companies of this era.
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Depth is the new scale
Tomorrow’s breakout products won’t just serve more people, they’ll serve people more meaningfully. Products will feel tailor-made for each individual because, increasingly, they will be. These intimate user experiences will create rich emotional connections. Eames’ Powers of Ten provides a helpful reminder of just how much potential lies with zooming in.
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A new Playbook is being written
Consumers are going to be looking for new, novel product experiences that have AI as their foundation, not just drizzled on top. It’s unclear what interfaces, interactions, and modalities will make up these experiences. But if history is any indicator, the designs that gain traction in the next couple of years, will likely determine the shape of AI-first products for years to come. At AIR, we will be writing this new playbook together.
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Don’t believe incumbents. Everything can be re-invented.
It doesn’t matter what existing companies say. It doesn’t matter how confidently they seem to be tracking the progress of AI. They do not have the advantage.
The future belongs to those with fresh ideas, who are unburdened by the past, and will build with AI as the foundation of the entire experience. There is no software used today that cannot be completely re-imagined and re-invented.
Frequently Asked Questions
What are the terms?
We invest $500K for 10% equity. EIRs receive $50K for 2%. Both tracks come with full access to the AIR program, advisors, and community. See how that compares.
What is the EIR track, and who is it for?
Entrepreneurs-in-Residence (EIRs) receive $50K for 2% equity, with full access to our community, space, programming, and advisors. These are a mix of embedded mentors and talented builders who bring value to the cohort.
Do I need to be in NYC?
Not required, but strongly encouraged. Being here gives you the most out of the experience—workspace, events, and day-to-day collisions. That said, we’ll work with you if remote is the only option.
Can I apply as a solo founder?
Absolutely. We welcome solo founders with strong product instincts and a clear point of view.
Will I keep my IP?
Yes, you retain 100% ownership of your intellectual property.
Is follow-on funding available beyond the initial investment?
Yes. Collaborative Fund is committed to supporting high-potential companies beyond the residency and may provide follow-on syndication support throughout your fundraising journey.
How many team members can participate?
We welcome multiple founding team members, though we’ll focus primarily on CEOs and key technical/product leaders. As space will be limited, participation will be tailored to each company’s specific needs.
What stage of company is best suited for AIR?
AIR is designed for early-stage consumer Al companies, typically pre-seed or seed stage. Ideal candidates feature strong founding teams, compelling visions, and early products or prototypes. While we prioritize companies already building with Al at their core, we’re open to teams at various stages of development, as long as they’re ready to move fast and scale.
What does a typical program week look like?
Expect 3–4 hours of programming a week: workshops, talks, investor intros, peer feedback, and time with advisors. We keep the schedule focused so you can prioritize building.
Is there a demo day?
Not exactly. Instead of a traditional pitch event, we design personalized culmination moments around each company’s goals: investor speed runs, launch events, or targeted roundtables.
What happens after the program ends?
You’ll join our alumni network, with continued access to advisors, investors, and peer founders. We stay in your corner as you grow and can support with follow-on funding when it makes sense.
What are AIR's core objectives?
We focus on four key outcomes:
- Helping you achieve a tenfold improvement in the quality, humanity, and emotional impact of your products
- Positioning you to secure competitive follow-on investment after Demo Day
- Providing distribution strategies that connect you with ideal customers for rapid, organic growth
- Building a lasting community of like-minded founders who support each other through the uncharted landscape of AI-first consumer products
How can I get in touch?
For other QUESTIONS, you can reach us at air@collabfund.com. You can also follow us on X, Instagram, and Substack. Want to hear about our upcoming events? Subscribe here.